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SF Photography
TO SUCCESSFULLY COMPLETE THE BRIEF SMITH DESIGN :- |
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- Used lively contemporary, fashionable, appealing images that would communicate with the SF Customers.
- Used professional models whose profile fitted with the brand image that was to be projected.
- Placed the brand within lifestyle choices and recognisable situations that customers would be able to relate with and be inspired by.
- Utilised instore space with smaller images from the main photography.
- Continued the theme through from wall bay posters to price swing tickets, from A6 and A4 rack and shelf cards to a new updated carrier bag which brightly, distinctly and strongly shows off the new stunning company image and colour identity.
- Smith Design proudly took time to get to know the already existing brand and updated the SF image using their old image as a point of departure for their new look to emerge. The new image grew out of the old image, successfully evolving to giving SF a modern lease of life.
- Smith Design proudly see all of their jobs through from start to finish - from listening to the clients requirements to producing the original artwork.
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